ABOUT US — THE STORY OF MNTAIN OUTLAW
Where Grit Meets Style
MNTAIN Outlaw was born from the wide-open skies of Missouri, USA, where actor and entrepreneur Gary Wales first imagined a brand that blended the rugged power of the American West with the grounded heritage of his home country, Scotland.
What started as a spark on the road — a moment fueled by freedom, purpose, and a need for gear that could keep up — turned into a mission:
Build a brand for those who stand out, break the mould, and live life on their own terms.
From Missouri back to Scotland, the idea grew legs, grit, and a name that reflected everything it stood for: MNTAIN Outlaw — bold, independent, enduring.
Our Mission
To create hats that honour tradition, embrace modern style, and are built to withstand real-world living — from city streets to country roads, from fast-paced days to slow, reflective nights.
We design for the ones who rise early, push hard, and carve out their own path with no apologies.
Our Vision
We’re building more than a brand.
We’re building a movement.
A community of individuals who believe in hard work, freedom, loyalty, and living a life that means something.
MNTAIN Outlaw aims to grow into a global lifestyle label rooted in heritage, honesty, and craftsmanship — while never losing the spirit of the rebel that started it all.
What Makes Us Different
At MNTAIN Outlaw, quality isn’t a punchline — it’s the foundation.
- Premium Materials: Every piece is crafted using durable, long-lasting fabrics designed for everyday wear, long days, and real adventures.
- Attention to Detail: From stitching to structure, from comfort to fit — nothing is rushed.
- Small Batch Integrity: We don’t chase fast fashion. We create gear that lasts season after season.
- Authenticity Built In: Born from real stories, real miles, and real people — not trends.
We don’t just make products.
We make gear with purpose.
The Lifestyle
MNTAIN Outlaw isn’t for everyone — and that’s the point.
It’s for the ones who:
- Live wild and work hard
- Respect heritage but carve their own way
- Believe freedom isn’t a fantasy — it’s a choice
- Aren’t afraid to stand out
- Know that comfort and style don’t have to be opposites
Whether you’re hitting the trails, the gym, the workshop, or the open road, our gear is built to go with you.
Our Community — The Outlaw Family
More than clothes.
More than caps.
More than gear.
MNTAIN Outlaw has grown into a community, a family of people who live boldly and represent the outlaw spirit with pride.
We celebrate our customers, repost their adventures, share their stories, and bring them in as part of something bigger.
From Scotland to America and everywhere between — the outlaw movement is growing fast.
Tag us and join the family:
#MNTAINOUTLAW
From Scotland to the USA
With deep Scottish roots and American inspiration, MNTAIN Outlaw bridges two worlds — tradition and grit, freedom and loyalty, heritage and rebellion.
Our journey now takes us across the Atlantic regularly as the brand expands through the UK and the USA where the MNTAIN Outlaw movement is quickly growing.
Responsibility & Values
We believe in doing things the right way.
- Thoughtful production
- Fair practices
- Sustainable packaging where possible
- Purpose-driven manufacturing
- Real people, real passion, real quality
We’re committed to growing responsibly and making decisions that reflect the long-term future of the brand and the world around us.
Meet the Founder
Gary Wales
Actor. Entrepreneur. Storyteller. Creator.
From growing up in Scotland to building a career across the UK and USA, Gary brings his work ethic, creativity, and heart into MNTAIN Outlaw.
His personal journey — from hardship to success, from film sets to business ventures — shaped the foundation of the brand:
Strength through struggle, power through purpose, freedom through authenticity.
MNTAIN Outlaw is more than a brand he built —
it’s the lifestyle that built him.
Where We’re Headed
This is just the beginning.
We’re expanding into new hats and new collaborations — all inspired by real life, real freedom, and real adventure.
We’re here to grow the Outlaw movement into something the world recognises instantly.
Join the Ride
Be part of something bold.
Be part of something real.
Be part of the Outlaw family.
Ride free.
Live rugged.
Be MNTAIN.